The people behind this campaign are MASSIVELY misguided. Or it's a CIA-sponsored psy-ops.
Take for example the fact that one of the 12 'policy makers' (US politicians) that they are targeting to help them ensure Kony is arrested is George 'Dubya' Bush. The puppet president who presided over the murder of 1.5 million Iraqi civilians. And we're all meant to believe that people like him are going to care about the plight of Ugandan children? Kony is Bush's ideological brother for god's sake.
Other than their complete ignorance of the fact that the US political elite is populated by the world's worst war criminals, the makers of this video are also massively ignorant of the truth about WHY Uganda, and many other African nations, are subjected to the brutal excesses of war lords and have been for so many decades.
Read More:
http://joequinn.net/2012/03/08/the-kony-2012-delusion/